There are many sources of strength.
One among them is the word.
The sound of the word produces certain vibrations.
That vibration influences the body, mind and emotions.
It makes the vibrations of the emotion - filled word more powerful.
The sound of the word full of emotions is called JAP.
When Jap is done of one's Isht devta, then the devotion and the sound of the word together charge the surroundings with power.
The one who does jap identifies with his Isht.
Words devoid of feeling will not be able to achieve the goal.
~~Acharya Mahapragya
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